Neck, side seam, hem or sleeve: where each label goes, what the rules say, and how placement changes by garment.
Quick answer: The brand and size label usually go at the centre back neck, the care and content label in the left side seam a little above the hem, and decorative hem tags or sleeve tabs on the outside. In the US, garments with a neck must show the country of origin at the inside centre of the neck.

| Label | Where it goes | Notes |
|---|---|---|
| Brand / neck label | Inside centre back neck | Centre fold or end fold; tagless print for activewear |
| Size label | Next to or just below the neck label | Often combined with the neck label |
| Care & content label | Left side seam, inside, a little above the hem | Must be permanent; can be a book fold for many languages |
| Country of origin (US) | Inside centre of the neck | On the neck label or right next to it |
| Hem tag | Outside, bottom hem side seam | Loop fold; a visible brand detail |
| Sleeve tab | Outside, sleeve cuff or seam | Common on hoodies and jackets |
| Patch | Jeans back waistband, cap front, bag panel | Sewn around the edge or riveted |
| Hang tag | Attached through the neck label, a button hole or a seam | String, safety pin or plastic fastener |
| Garment | Brand label | Care label |
|---|---|---|
| T-shirts and sweatshirts | Back neck | Left side seam |
| Hoodies | Back neck, under the hood seam | Left side seam |
| Jeans and trousers | Inside back waistband, plus a back patch | Inside waistband or left side seam |
| Dresses and skirts | Back neck or inside back waistband | Left side seam |
| Beanies | Outside cuff (fold-over label) | Inside back seam |
| Swimwear and lingerie | Small printed or tagless at the back | Side seam, very soft material |
| Socks | Header card or wrap instead of a sewn label | Printed on the packaging |
More detail for specific products: hats and beanies, socks, swimwear and lingerie.
Usually in the left side seam, on the inside, a little above the hem. It should be easy to find and permanently attached so it survives washing.
In the US, garments with a neck must show the country of origin at the inside centre of the neck, between the shoulder seams. It can be on the brand label or on a label directly next to it.
It can, but a large neck label is the most common reason customers cut labels out. Most brands keep the neck label small and move fibre and care details to the side seam.
On the outside of the garment, sewn into the side seam at the bottom hem, or into a sleeve cuff on long sleeves and hoodies.
Neck labels, care labels, hem tags and hang tags in one order, colour-matched. Quote within 24 hours.